Hair accessories · Product demonstration · 9:16 · 13s
Hair pin — one-take updo demo
A creator introduces a single hair pin, then shows the whole updo in one take — the product proves itself on screen.
White-label creative production
White-label video ad production for paid-social agencies.
Give your team additional creative production capacity without coordinating a new production shoot for every concept. Fathom Media helps turn creative briefs into polished product advertisements, scripted video concepts, and alternative hooks.
Where we may fit
Situations where agencies sometimes bring in outside production help.
- Your team needs additional production support for a busy period.
- A client asks for more creative variations than you can produce in-house.
- Your internal team has limited video production capacity.
- Several client briefs each need a different product-ad concept.
- You want one consistent external production workflow across clients.
What we can produce for your clients
Product demonstration ads
The product shown in use, so the benefit is visible rather than described.
Scripted short-form ads
15–30 second ads built from a written script and agreed concept.
Alternative hooks and concepts
Different openings and angles for the same product, ready to test.
AI-assisted UGC-style ads
Creator-style videos with AI-generated presenters, clearly not real customers.
Creative variations and cutdowns
Existing ads re-edited to new lengths, formats or openings.
White-label production support
Everything delivered unbranded, to your agency's brief.
Process
How agency collaboration works
Scope, timeline and revision limits are agreed per brief before work starts.
- 01
Brief
You share the creative brief, brand guidelines, approved claims, product assets and deadlines.
- 02
Creative development
We develop the agreed concepts and scripts and share them before production.
- 03
Production
The concepts are produced and edited according to the agreed scope.
- 04
Review and delivery
You review the work, send consolidated feedback, and receive the final agreed files.
Delivery dates are agreed in each proposal before work starts.
Why agencies work with us
What you can expect from the way we work.
Defined project scopes
Every project starts with a written scope: what's being made, how many, in which formats.
Clear communication
One point of contact, concepts shared before production, and plain answers about what's possible.
Human-reviewed deliverables
A person scripts, edits and checks every video before it reaches you.
Agreed delivery timelines
Delivery dates are agreed in the proposal — not promised in advance and missed later.
Flexible production
Start with a pilot, move to a monthly plan, or work brief-by-brief as an agency partner.
Transparent revision limits
You know how many revision rounds are included and what counts as a new scope.
Agency Production Partnership
Recurring white-label production for agencies serving e-commerce and product brands. We produce to your brief and your client's guidelines; you stay the face to your client.
Priced on scope — volume, turnaround, formats and revision requirements.
- White-label delivery, no Fathom Media branding
- Briefs taken in your agency's format
- One consistent production workflow across your clients
- Agreed scope and revision limits per brief
Examples
Production examples
Concept projects showing the formats we produce. None were commissioned by a client.
Personal care · Creator-style talking head · 9:16 · 15s
Pump-bottle care — talk to camera
A creator speaks straight to camera with the bottle in hand, then dispenses and applies it — a classic creator-ad structure, made without a shoot.
Drinkware · Creator-style promotional · 9:16 · 15s
Insulated tumbler — creator showcase
A creator presents a lilac tumbler as an everyday-carry item in a styled wardrobe setting.
One product, four creative angles
The same fictional moisturiser presented four different ways — routine, pattern interrupt, unboxing and review-style. This is the kind of range a Creative Variations scope produces.
Skincare · Creator routine · 9:16 · 15s
Hydra-Glow — bathroom routine
Skincare · Product-focused · 9:16 · 15s
Hydra-Glow — pattern interrupt
Skincare · ASMR-style unboxing · 9:16 · 15s
Hydra-Glow — ASMR unboxing
Skincare · Review-style talking head · 9:16 · 15s
Hydra-Glow — review-style talk to camera
FAQ
Questions, answered
How we work, what's included, and what isn't.
Yes. We can deliver without any Fathom Media branding, work to your agency's brief format, agree confidentiality in writing, and set up recurring production for ongoing clients.
Need additional creative production capacity?
Tell us about the clients you serve and the kind of creative support you need.